BEER PACKAGING AND CARRIER DESIGN
The project was assigned to came up with your own beer brand and illustrate the concept of the brand. I identified my audiences as young adults (of course beyond 21!) I choose to illustrate with a flat graphic design. The illustration with a girl driving and camping are meant to make them connect with the beer brand "Buddy's Way" which means the beer itself will always be 'the buddy' whenever and wherever you are.